Revamping an Image

You might have noticed that CLC Tree Services has had a bit of a facelift recently. Possibly subtle to the unknowing eye, we revamped our logo to the one you see above. There is a new font, a straight image (from the previous angled image), the LTD is gone (from some old logos), and the tree has undergone some minor changes.

The ladies of CLC get a moment in the spotlight

This is just one aspect of our transformation. CLC has been in operation since 1988, and we felt it high-time to update our image. The new logo will now be on all vehicles in our fleet, as well as our updated slogan;

“Caring for London and area since 1988”

While previous slogans spoke of our premiere service, professionalism, and the fact that we have been in business for over 20 years—then 25+ years—we felt the need to simplify. We are incredibly proud to have had the opportunity to serve London and area for over 25 years, but at what point do you stop marking anniversaries? We will be hitting 30 years shortly, which is another laudable milestone, but do we then mark 35 with a new slogan change, and again at 40? Time will tell, but for today, the powers that be decided that adding the date covered any future anniversaries, at least as far as our slogan was concerned.

Jay Terry captures the brawn of the men on the CLC crew

These tweaks herald another change for our small business; we are getting a new website! Anyone who runs a business knows that you have to keep up with the times. While our website has stood us in good stead over the years, it is time for an upgrade. We’ll see what you think when it rolls out shortly, but some of the things to look forward to are a newly updated mobile-friendly site with easy to navigate tabs, plenty of testimonials, our community involvement, FAQs answered, updated galleries of pictures and videos, and of course a description of the numerous services we offer. We can’t wait to unroll it!

One of the other pieces of our transformation also included some new pictures. For those of you who follow us on some of our other social media sites, you may have seen a small taste of what that looked like. CLC Tree Services was thrilled to work with Jay Terry Photography for a recent photo shoot which we hope will highlight what CLC is; family, professionalism, experience, teamwork, knowledge and the equipment to get a job done right.

All of this comes just in time for the upcoming 40th Annual London Spring Home & Garden Show. We hope to see you there so that you can talk with staff, see our new look, and share with us what you think of it. The show runs April 15th – 17th, 2016 at the Western Fair Agriplex building. Come check us out and offer your two cents worth on our transformation.

See you then!

The whole CLC Tree Services crew available to serve London and area